CONTEXT
In Brussels, Patchwork reimagines hospitality with a clear mission: to train and employ refugees and newcomers in the hotel industry.
CHALLENGE
How could we create a brand identity that stands out in Brussels’ hotel sector while expressing Patchwork’s social mission?
SOLUTION
We developed Patchwork’s complete branding: logo, typography, colours, visual identity and website.
A brand world inspired by the very essence of the project: different backgrounds and cultures coming together to form a whole.