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Life is for the early birdsSay hello to KEYPRIVATE, next generation portfolio management.
Client Keytrade Bank
SectorFinancial services
ServicesProduct PositioningNamingConceptContent


Our mission was to introduce KEYPRIVATE, a new and unique online solution for discretionary asset management. 


KEYPRIVATE is meant for active people whose time is far too precious to spend it managing their finances. People who enjoy life to the fullest. Whether it's building their wealth or taking some quality time off. "Life is for the early birds" is a campaign about them. And about all those who are eager to seize innovative financial opportunities.


More than just building a launch campaign, we helped to develop a go-to-market approach from the ground up. From naming, brochure, e-mails to print ads and a film. It all ads up to the streamlined story about the assets of KEYPRIVATE.

Probably the cutest logo in the worldThe Keytrade Bank logo is starring in a new series of TV billboards. And he's a natural.View case
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You are the cityNew name, new logo, new baseline, new campaign,… everything's new for the Flemish-Brussels Media except maybe Brussels itself.View case
ServicesBrandingBrand PositioningConcept
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New business NL

Yana Huygens - Account Director
+32 (0)475 33 28 07

New business FR

Thomas Danthine - Managing Partner
+32 (0)477 39 20 45

Internships / Jobs

Denis Dubrulle - Managing Partner
+32 (0)486 141 191