microStart offers microcredits to anyone who wants to start or develop a business. And we offered them a nice rebranding.
microStart mainly lends to entrepreneurs who do not have access to the usual loans offered by banks. These are people from all walks of life. That’s why we created a series of illustrated characters, that are recognisable for everyone.
We also created a new look for the microStarters Week, a week that puts micro-entrepreneurs in the spotlight. The message: boost your business with microStart!