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A tasteful rebrandingThe International Taste Institute (formerly ITQI) has a new logo, a new label, a new website and so much more…
Client International Taste Institute
SectorB2B
ServicesBrand PositioningNamingBranding
MediaPrint

Briefing

The International Taste Institute, formerly known as ITQI, is the world leader in the evaluation and certification of consumer food & beverages by professionals. Unfortunately, their branding tasted a little bland. So we did what we do best: add a little spice and flavour to it.

Solution

We served ITQI the whole menu: a new name, new logo, new website… Modern and fresh, but with a dressing of prestige and expertise. This way, they could show the world what great taste they have.

Are these food-puns becoming too cheesy? Foo- err, I mean... Good.

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Contact

New business NL

Yana Huygens - Account Director
yana@federate.eu
+32 (0)475 33 28 07

New business FR

Thomas Danthine - Managing Partner
thomas@federate.eu
+32 (0)477 39 20 45

Internships / Jobs

Denis Dubrulle - Managing Partner
denis@federate.eu
+32 (0)486 141 191